Find us on...

Stop by...

Hilton Head Office:
23-C Shelter Cove Lane, Suite 100A
Hilton Head Island, SC 29928

Bluffton Office:
212 Bluffton Road, Unit 300
Bluffton, SC 29910

Contact Us


Continue with...

New Search X

It’s Not the Property– Its Time to List with Lancaster Real Estate

Posted by Bill True on Friday, May 22nd, 2015 at 12:50pm.

lancaster real estate salesYou’ve studied the pending and closed sales statistics; you’ve watched the market and now you are ready to sell. You want the most money possible from the sale of your property. There is no need to be coy. You have a number in mind before you even contact a broker to view the property. After several exhausting interviews and as many differing sSea Pines Real Estateuggested listing numbers from this broker and that, you decide what number to use. After all, you know its value—you, better than anyone, knows what it’s value—it’s worth—in this fast-paced, highly competitive, highly unique real estate arena of Island and Bluffton real estate. You hire a broker who unenthusiastically agrees with your (over-)assessment and lists the property. You are reluctant to move forward with another real estate purchase because you really want this one to close first; or maybe you’ve already purchased another property. In either case, you are hopeful that this one will produce a qualified buyer in short order. Unfortunately, the property languishes and there are few showings. It’s a great property, but it’s overpriced. By the time the listing expires, the property is shopworn. If only you’d listed with Lancaster.

The professional Realtors at Lancaster Real Estate Sales know real estate. We know the market, the trends, and the data. We also know that the market sets the price, not the owner and not the Realtor. Before every listing presentation, your Lancaster Realtor takes care to consider each and every market factor that will—or could—affect the sale your property. This includes, but is not limited to, other like properties located near you that may or may not be listed for sale, recent sales of comparable properties on your street and in your neighborhood or community, the overall aspects of your street, neighborhood and community, the desirability and/or unique aspects of your property, the condition of the property, and the overall state of the market. Due weight is given to your time-table and appetite for selling. Some properties, especially those in the upper-tier pricing segments, take considerable time to sell due to the smaller pool of willing and qualified buyers. It’s about the money; but it’s also about trust and your Realtor’s willingness to communicate all the facts—the good, the bad, and (sometimes) ugly facts. And when you are wishing to sell a property, the facts regarding salability of your specific property at a specific moment in time are pretty important facts to consider. Don’t let emotions or pride overrule or blur the facts. That said, while the market dictates your Realtor needs to be armed with knowledge and prepared to bring your property to a successful closing.

Lancaster has been selling island real estate for over 40 years. We know the real estate business and we know the area. It’s all we do. Don’t wait until next time to List with Lancaster. Visit our website at or call us toll-free at 800-785-9501/locally at 843.785.9500.

Leave a Comment