Bill True, Managing Partner / REALTOR®

Prior to moving to Hilton Head Island in 1986, I received a BS in Business Administration from the University of Texas at Austin, and a Master’s degree in Business Administration from Texas State University. 


I began my career in real estate in 1987 and purchased Lancaster Real Estate Sales 10 years later.  In 2017, Lancaster Real Estate Sales became Berkshire Hathaway HomeServices Hilton Head Realty. With a second office opening in Bluffton in 2018, we became Berkshire Hathaway HomeServices Hilton Head Bluffton Realty. We proudly serve the real estate needs on-Island, in Bluffton---and beyond.

Having practiced real estate in the Lowcountry for over 35 years, I have witnessed the ebb and flow of our local---and extraordinarily unique—market.  Predictable, just as the tides, Hilton Head and Bluffton real estate continue to chart a steady course of growth and prosperity.  Real estate is a major segment of our local economy and has proven time and again to be elastic, durable, and quite lucrative.  The outlook continues to be equally productive and advantageous.

As Managing Partner of Berkshire Hathaway HomeServices Hilton Head Bluffton Realty, I am also a member of Berkshire Hathaway HomeServices Chairman’s Circle Platinum top 1% Sales Award. An avid fisherman and supporter of our local waters and fisheries, I also serve as Treasurer of the Hilton Head Sportfishing Club and Secretary of the Hilton Head Reef Foundation.

Office Location: 23-C Shelter Cove Lane, Suite 100A, Hilton Head

Contact Bill to help you with your next home.